State Of Audio - Fuel The Funnel: Activate Audio to drive better results


Kelly’s Kawasaki, a dealership in Arizona specializing in Kawasaki Motorcycles, All Terrain Vehicles, and Jet Ski Personal Watercraft, wanted customers to experience the products first hand.

How We Helped

We took the products on the road to Country Thunder, a huge three-day music festival, where brand ambassadors could interact face-to-face with customers without them feeling pressured to buy at the dealership. Kelly’s Kawasaki invited attendees to enter to win a Z125 motorcycle, which helped gather leads and build relationships with future customers.


We promoted the brand and festival on KMLE Country 107.9 and across social media.


Kelly’s Kawasaki has been sponsoring the Country Thunder Music Festival with us for three years and has captured many leads and even sold units onsite at the event.

image module

Related Case Studies

Case Study AEG
Uses Radio To Sell More Tickets
Case Study Dunkin'
Runs on Podcasts
Case Study Boomer Naturals
Gets a Healthy Lift in Web Traffic