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Background

The fifth annual Museum of the Undead, a Halloween adult event at Exploration Place, was up against another popular community event called Blocktoberfest on the same day. Exploration Place was hoping to attract 200 people to their event with advanced ticket sales, and they had sold only 80 tickets by September 22nd.

How We Helped

We developed a fully integrated marketing campaign to catch the attention of consumers in the Wichita area. The campaign included high-frequency on-air promotion including display ads, emails, and social media posts.

Results

370
GUESTS
ATTENDED

The Museum of the Undead event achieved record attendance with 370 guests coming to enjoy the Halloween festivities.

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