Entercom Launches “Breaking Down the Barriers” on WWJ News Radio 950 in Detroit
Community Programming Initiative to Highlight Diversity in Detroit Area
PHILADELPHIA, PA – August 7, 2020 – Entercom, a leading media and entertainment company and the #1 creator of live, original, local audio content, announced the launch of “Breaking Down The Barriers,” a two-part community programming initiative on WWJ News Radio 950 (WWJ-AM), Detroit’s news leader, to celebrate the diversity of the city and its surrounding suburbs. The initiative will include two segments, “Voices of the Community” and “Black Business Minute,” both beginning August 10. “Breaking Down the Barriers” is part of Entercom’s commitment to elevating diverse voices in the communities and across its platforms.
“The diverse citizens of Detroit are an integral part of the fabric of this great city and we’re proud to use our platform to champion their stories,” said Debbie Kenyon, Senior Vice President and Market Manager, Entercom Detroit. “There are countless cases of business owners and leaders helping residents get through this crisis, and we look forward to employing this series as another way to shine the spotlight on them.”
Hosted by WWJ Traffic Operations Manager Lloyd Jackson, “Voices of the Community” will profile community leaders, activists and residents who are making a difference in their neighborhoods and throughout Detroit. “Voices of the Community” will be available online at wwjnewsradio.radio.com.
“I look forward to shining a favorable spotlight on the city of Detroit to communicate the current and future positive actions occurring within the community,” said Lloyd Jackson, Traffic Operations Manager, WWJ News Radio 950.
WWJ City Beat Reporter Vickie Thomas will highlight local businesses in “Black Business Minute.” Black business owners will discuss their companies, including the effects of the COVID-19 pandemic and how they are contributing to the success of Detroit. “Black Business Minute” will air every Monday and Friday at 6:32 a.m., 9:23 a.m., 12:43 p.m., 5:43 p.m. and 7:53 p.m. ET.
“I’m really excited about promoting these black-owned businesses across the metro Detroit area and connecting them with needed resources,” said Vickie Thomas, City Beat Reporter, WWJ News Radio 950.
Jackson joined Entercom in 2017 as Director of Traffic Operations for WWJ News Radio 950. Thomas has served as the station’s City Beat Reporter since 1991.
Listeners can tune in to WWJ News Radio 950 (WWJ-AM) in Detroit on air, as well as nationwide on the RADIO.COM app and website. Fans can also connect with the station on social media via Twitter, Facebook and Instagram.
Entercom is committed to building a more diverse organization, strengthening its culture of inclusion and respect, and fostering a more just, equitable and inclusive nation. At its core, Entercom is a values-based organization dedicated to serving its communities and making positive, meaningful impact.
About Entercom Communications Corp.
Entercom Communications Corp. (NYSE: ETM) is a leading audio and entertainment company engaging over 170 million consumers each month through its iconic broadcast brands, expansive digital platform, premium podcast network and live events and experiences. With presence in every major U.S. market, and accessible on every device, Entercom delivers the industry’s most compelling live and on-demand content and experiences from voices and influencers its communities trust and love. The company’s robust portfolio of assets and integrated solutions offer advertisers today’s most engaged audiences through targeted reach, brand amplification and local activation—all at national scale. Entercom is the unrivaled leader in local radio sports and news and the #1 creator of live, original local audio content in the U.S. Learn more at www.audacyinc.wpengine.com, Facebook and Twitter (@Entercom).