Audacy Adds “The Rise Guys” to Bayou 95.7 in New Orleans
PHILADELPHIA, PA – December 9, 2021 – Audacy announced the addition of “The Rise Guys” to the weekday programming lineup on Bayou 95.7 (WKBU-FM) in New Orleans. The show, which is also heard on sister stations 93.3 The Planet (WTPT-FM) in Greenville and Rock 105 (WRXR-FM) in Chattanooga, will now also be heard on the station weekdays from 5:00 a.m. to 10:00 a.m. CT, effective December 20. In addition, former station morning show host John Osterlind will transition to WWL (WWL-AM/FM) in 2022.
“We are beyond thrilled to add ‘The Rise Guys’ to the Bayou Krewe,” said Kevin Cassidy, Senior Vice President and Market Manager, Audacy New Orleans. “Mattman, Nine, Fatboy and Paige are tailor made for New Orleans. We look forward to expanding their loyal fan base to an even larger footprint.”
“We’re coming up on our 19th year doing ‘The Rise Guys’ show & the momentum is just getting started,” said Matthew “Mattman” Harris. “Our listeners are incredibly faithful and we have seen that growth consistently for over a decade. Nine and I are thrilled that Audacy had the faith in us to add the show in Chattanooga and now down on the bayou on The Bayou.”
“I’m thrilled for this great opportunity to take ‘The Rise Guys’ to one of America’s greatest and most unique cities,” said Nine. “It’s really an honor to have the chance to entertain and inform the wonderful people of New Orleans.”
Originating in 2003 from Greenville, South Carolina, hosts Mattman, Nine, Paige and Fat Boy combine to deliver the South’s #1 Morning Radio Show among M25-54 and serve as the leaders of the esteemed “P1 Family.” The show launched After Hours with the Rise Guys, a weekly podcast featuring co-hosts Mattman and Nine, in 2020. In 2018, the show teamed up with Thomas Creek Brewery on the launch of the Rise Guys P1 Pilsner. The partnership expanded in 2020 with the launch of two additional beers.
New Bayou 95.7 weekday lineup is as follows.
|5:00 a.m. – 10:00 a.m. CT:||“The Rise Guys”|
|10:00 a.m. – 2:00 p.m. CT:||Ginty|
|2:00 p.m. – 7:00 p.m. CT:||Kat|
|7:00 p.m. – 10:00 p.m. CT:||Stoneman|
Audacy, Inc. is a leading multi-platform audio content and entertainment company with the country’s best collection of local music, news and sports brands, a premium podcast creator, major event producer, and digital innovator. Audacy engages 200 million consumers each month, bringing people together around content that matters to them. Learn more at www.audacyinc.com, Facebook (Audacy Corp), X (@AudacyCorp), LinkedIn (@Audacy-Inc) and Threads (@AudacyCorp).