AUDACY INSIGHTS SERIES
The Power of Sports Fandom: What Advertisers Need to Know
Sports Advertising Delivers for Brands
Marketers have always known the power of reaching passionate fans—and our latest study with Vision Insights uncovers the media strategies over-performing for brands.
Listen in with our panel of sports marketers and on-air talent as they discuss the advertiser impact national and local brands experience when they connect with avid sports fans. The panel will discuss:
- The powerful advantage brands have when engaging with sports fans, and talk radio’s impact on trust and brand affinity
- Experience the fandom with anecdotes of diehard fans from the biggest sports markets in the country
- Practical case studies and takeaways for brands eager to engage using winning tactics
Speakers
Katie Stone
Director, Sports Strategy, Audacy
Moderator
Lee Davis
SVP, Sports Monetization, Audacy
John-Paul Flaim
On-Air Host, 106.7 The Fan
ON DEMAND
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