State of Audio: Fall 2026 | Audacy Inc.
COMPANY
White Arrow
White Arrow
COMPANY

Featuring industry insights from:

Partner Logos

The medium grew up.
The playbook should too.

The audience changed. The
measurement caught up. The
creative got more ambitious.
And the brands paying attention
to all of that are already ahead.

The medium grew up.
The playbook should too.

The audience changed. The measurement caught up. The creative got more ambitious. And the brands paying attention to all of that are already ahead.

What you’ll
find inside

The rules of podcast
advertising
have changed.

DOES YOUR BRAND STILL PLAY BY THE OLD ONES?

Built on
real data

This guide pulls from billions
in podcast performance
data, the Podscribe industry
benchmark database, Edison
Research, Nielsen, and
original interviews with the
leaders building the future of
this medium.

"The core strength of
podcasting is in the relationship
between the brand and the
creator, and the creator and the
audience — a bond that has
more value than probably any
other form of media."

Dan Granger

Built on
real data

This guide pulls from
billions in podcast
performance data, the
Podscribe industry
benchmark database,
Edison Research,
Nielsen, and original
interviews with the
leaders building the
future of this medium.

"The core strength of podcasting is in the relationship between the brand and the creator, and the creator and the audience — a bond that has more value than probably any other form of media."

Ready to Read